In the course of putting together this showcase of the moving image, we have decided to take a unique approach to how it is presented. As we put out feelers and dropped hints to you, the community, a common response was that film on deviantART would be similar to *gasp* YouTube and turn deviantART into a veritable dumping ground for thousands of webcam-shot and vastly inane ramblings and observations, or clips from people’s favorite TV shows, or worse.
We cannot and will not let this happen.
This launch will showcase a series of artists from dA as well as artists from outside the dA community. . The film projects they have created are quite simply, jaw-dropping. We hope that this strong of an opening will set the standard for what you and the rest of the world can expect from deviantART Film.
For the immediate future, we will keep submissions to deviantART on an invite- only basis to set the standard for what we think will ultimately redefine the concept of the short film on the Internet. Additionally, we think it will help deviants raise the bar as well as the quality of the film content you create. There is nothing more artistically inspiring than a bit of friendly competition to help you polish and refine your work.
This is undoubtedly a different approach than most of you are used to with us, but like you, we do not want to simply become just one more place to upload some crappy clip.
You want art, and that is what we will deliver.